Pakistan: Oral Nicotine Pouches in a LMIC

Aerial view of a densely populated city skyline with modern skyscrapers and buildings at sunset.

CHAPTER 6 . THR: A GLOBAL TRANSFORMATION

Pakistan: Oral Nicotine Pouches in a LMIC^*
*Lower- Middle- Income Country

A Case Study: Pakistan

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Close-up of the Pakistani flag, showing its green field with a white crescent moon and star.

At a glance:

The introduction of Velo in Pakistan has been used to accelerate THR across developing countries

>25m

Current tobacco consumers in Pakistan

7th

Highest tobacco use, globally

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