Scientific Conferences: An Opportunity for Discussion and Information Sharing

We see conferences as an opportunity to share our science openly and transparently, and to actively contribute to the dialogue on THR. In 2025, we attended more than 20 conferences, presenting the science behind our Smokeless Products, ranging from broad toxicology meetings to more specialist forums on nicotine and tobacco science.

These conferences represent a valuable opportunity to engage with stakeholders interested in scientific research on tobacco and nicotine.

Discussions amongst conference attendees can lead to new professional connections, diversified viewpoints, and innovative thinking.

While, as with some peer-reviewed journals, there are conferences that do not allow tobacco industry participation, we are encouraged that there are many more organisations, from pro-THR organisations to fundamental science groups, that welcome all interested stakeholders to contribute to the discussion of THR and nicotine science.

Our science contributes to the wider evidence base on Smokeless Products, while conference presentations and engagement allow us the opportunity to demonstrate the rigour and transparency of our research to the wider scientific community.

Greater participation in open conversations on THR, would allow interested parties with different viewpoints to access and digest the evidence, helping to stimulate further constructive dialogue and ultimately build a more robust evidence base. Unlike closed events, where discussion is often limited to those with broadly aligned views, open participation could allow for industry science to be judged on its merits, rather than simply its source. This, in turn, could lead to an even more robust and scrutinised evidence base relating to THR.