Fewer and lower levels of harmful chemicals
When tobacco is combusted the aerosol, smoke, produced is incredibly complex with >7,500 individual chemicals present, of which 150 chemicals are known to be harmful, and >60 are known carcinogens.[1,2,3] With no combustion, the aerosols of our Heated Products and Vapour Products are significantly simpler than cigarette smoke.
Our Heated Products heat a consumable of natural material (tobacco leaf or non-tobacco leaf), which is why its aerosol is the most complex of our Smokeless Products. However, the total number of chemicals in our Heated Product aerosols is approximately >10 times less than in cigarette smoke and their concentrations are significantly reduced.[6,7,8]
Our Vapour Products contain no tobacco. The e-liquid that comprises high-quality materials is heated to form an aerosol. As a result, our Vapour Product aerosols consist predominantly of the e-liquid ingredients and are >100 times less complex than cigarette smoke.[9,10]
Our Oral Tobacco Products and Oral Nicotine Pouches also have significantly lower levels of chemicals present in their extractions than cigarette smoke. As they contain tobacco, our Oral Tobacco Products have a more complex extraction compared to our Oral Nicotine Pouches. Our Oral Nicotine Pouches are like our Vapour Product e-liquids in that they comprise solely high-quality materials. Of all our Smokeless Products, Oral Nicotine Pouches have the lowest number of chemicals present in their extractions.[12]